Aug 08, 2013

Yahoo’s New Logo and Company Re-Brand – 30 Days of Change…


I don’t know about you but I’d like to see Yahoo come back strong. It keeps competitors on their toes, maintains a healthy market and we, as consumers, benefit from the results.

As part of Yahoo’s re-launch they are ditching the 90’s era logo and giving the company/brand a major facelift. I think it’s a good move and according to John Brownlee’s article, via Co.Design, “the logo has been remarkably consistent for the last 18 years.” Brownlee continues, “Yahoo has announced on their Tumblr. ‘To get everyone warmed up, we are kicking off 30 days of change. Beginning now, we will display a variation of the logo on our homepage and throughout our network in the U.S. for the next month. It’s our way of having some fun while honoring the legacy of our present logo.’

Good luck Yahoo!

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